Meta opens early access program for new Muse features

Meta's AI assistant, Muse, is gaining new shopping features and a digital avatar.

Meta has opened an early access program for new features of its Muse AI application, allowing users to request participation. The company announced on Friday that interested individuals can join a waitlist by sharing a specific prompt with Muse via X or by copying and pasting the prompt directly. Meta is seeking AI enthusiasts to test these upcoming capabilities before their broader release. The new features teased at Meta's Connect 2026 conference include a digital avatar for video chat interactions, expanded shopping integrations, and enhancements to the Muse Mac app. Additionally, Muse will be integrated into Meta's AI glasses, enabling voice commands for task completion.

Meta's move to an early access program for Muse suggests a strategy to refine its AI features by leveraging feedback from power users who are likely to test capabilities across multiple platforms. This approach aims to accelerate development and identify potential issues or improvements before a wider rollout, potentially giving Meta an edge in the competitive AI assistant market. The focus on AI enthusiasts indicates a desire for targeted feedback from a demographic that deeply understands AI's potential and limitations.

The expansion of Muse's capabilities, including shopping integrations and an AI glasses interface, signals a push toward more integrated and ambient AI experiences. By bringing Muse to Meta's hardware ecosystem and enhancing its utility for commerce, the company is positioning its AI as a more pervasive part of users' daily lives. This integration with AI glasses hints at a future where AI assistants are accessible through voice and context-aware interactions, moving beyond traditional screen-based interfaces.