Wyze moved the screen on its new smart scale to the handle so it’s easier to read at eye level

Wyze's new smart scale offers over 50 health metrics without a subscription, unlike competitors like Withings.

Wyze has launched the Ultra BodyScan Plus, an updated version of its smart scale, for $149. This new model features a 4.3-inch color screen relocated to the retractable handle, aiming to provide measurements closer to eye level. The previous Ultra BodyScan model was priced at $119.98. Beyond the screen's new position, the Ultra BodyScan Plus expands its health metric tracking from 13 to over 50, including visceral fat and protein. The scale utilizes bioelectrical impedance analysis (BIA) to offer a detailed breakdown of these metrics across the body. All features are accessible without subscription fees, unlike some competitors such as Withings. Data can sync via Bluetooth to smartphones or directly via Wi-Fi. The scale supports up to eight registered users and unlimited guest measurements, with an additional mode for weighing children, pets, or luggage.

Wyze's strategic decision to include comprehensive health tracking without a subscription fee directly challenges the emerging trend of subscription-based health data access seen in devices like the Withings scale. This move positions Wyze as a more accessible option for consumers concerned about ongoing costs for health monitoring.

The increased number of tracked metrics, exceeding 50, and the ability to analyze them across different body segments signifies a push towards more detailed personal health insights. The relocation of the screen to the handle is a practical usability improvement that addresses a common user pain point with existing smart scales.